If you’re looking to build your first website, or redesign your current one, it’s easy to get overwhelmed with the vast number of content management systems (CMS) currently available.
To make the selection process easier for you, we’re breaking down the top benefits of one of the best CMS options on the market: WordPress.
Did you know that nearly ⅓ of the world’s websites are powered using WordPress? Big sites like Disney, Sony, the New York Post, and us at Bizzuka are part of this one third–and with good reason.
Not only is it free to download and install, but WordPress has some of the best and most unique features on the market. Let’s take a look.
1. It’s easy to use
WordPress is user-friendly for both programmers and beginners. When compared to the usability of other top CMS contenders, it’s the easiest to use for both parties.
If you’re planning on hiring someone to build your website, this is important to keep in mind if you do not have coding experience and will need to make edits on your own in the future.
2. Different themes and plugins offer a variety of options
Not only is WordPress easy to use, but it’s also fully customizable. This CMS grants you the ability to easily choose your own theme, plugins, colors, fonts, and layout.
Whether you’re looking to simply create a blog or run a large eCommerce website for a major corporation, WordPress’s many themes and plugins make any goal possible.
WordPress themes are what give your site its unique functions and appearance. They can be previewed live and installed whenever you want to change your site’s layout and appearance.
WordPress plugins are essentially your site’s “accessories”. These small pieces of code are used to give your site specialized functions like contact forms, shopping carts, and SEO tools. They can all be deactivated and reactivated, so your site can seamlessly adapt and evolve alongside your business.
Last year, we all learned the importance of an adaptable website. Fortunately at Bizzuka, we were already using WordPress and were able to quickly launch our own eCommerce site as the pandemic forced us to shift our focus.
3. It’s SEO-friendly
WordPress sites tend to rank high for their keywords in search engines. This is largely in part due to its easy-to-navigate formatting that makes it a breeze for search engines to crawl, as well as the wide range of SEO plugins and constant updates available.
Another big factor contributing to the high ranking of WordPress sites is their mobile responsiveness. Google values websites that display well on mobile, and thanks to certain themes and plugins, this CMS makes mobile formatting easy to do.
4. It comes with a built-in blog
Every site should have a blog, regardless of its industry. With WordPress, this feature is already built-in to save you the time and trouble of creating your own from scratch. Your WordPress blog can be accessed at any time from any device, without any coding necessary. It’s as simple as creating a word document.
At Bizzuka, making the shift to WordPress has been one of the best decisions we’ve ever made. Because all of our new sites are created using this CMS, we’re able to crank out beautiful websites faster than ever before.
Interested in a redesign or looking to create a new website from scratch? Bizzuka’s professional web developers can help you create the website of your dreams. Schedule a free strategy session with us today to learn how we can help you!