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HEALTHCARE MARKETING CONSULTING
- Fractional Chief Marketing Officers
  Need experienced marketing leadership and strategy development for your team but don't really have the budget for a full-time position? A Fractional Chief Marketing Strategist or Chief Marketing Officer is the ideal solution.
- Marketing Diagnostic Consultation
  The first step in understanding the pains or problems you might be experiencing is to get an outside, experienced, professional opinion. That's where our free, Marketing Diagnostic Session comes in.
- Marketing OPTICS™ Checkup
  Take our quick, 20-question self-assessment to quickly and clearly identify which of the 6-critical phases of marketing are lacking in your organization and holding you back from achieving your revenue growth goals.
GET OPTICS™ ON YOUR MARKETING
- OPTICS™ FRAMEWORK
  The OPTICS™ Framework is a proven and structured way to scale your revenue by building a high-performing marketing team that understands and executes your vision with confidence, competence, and precision -- without your constant oversight.
- OPTICS™ IMPLEMENTATION
  Engage our Chief Marketing Strategists to implement the OPTICS framework in your organization. It's the fastest way to build a high-performing, internal marketing team that can consistently hit your patient growth goals and revenue targets.
- OPTICS™ RESOURCES
  Unlike other frameworks out there, implementing OPTICS™ in your organization isn't a one-day meeting and a binder of paperwork. It's a hands-on, educational, and immersive experience designed to ensure your success.
HEALTHCARE MARKETING INSIGHTS

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10 membership association marketing ideas

Two perennial challenges faced by associations and membership organizations are member recruitment and retention. Implementing effective online marketing practices can help on both fronts. Here are 10 membership marketing ideas to set your organization on a path to growth.1. Member testimonialsAsk members to submit a testimonial. This could include a written testimonial or short videos – …

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