Google enables the use of display ads via the Google Display Network (GDN) to promote your company, products, or services. So how can you use Google’s Display Network advertising to target your customers where they live online? Both Ad and the Display Network are part of the Google Network. Google Ads relate to Google Search and …
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In today’s increasingly competitive healthcare environment, healthcare brand awareness has to bring in new business. So how can you cultivate your hospital’s image in a digital world that makes it so easy for happy and unhappy customers to influence your brand reputation? It’s clear that traditional “healthcare brand awareness” (think logos, brochures, and event sponsorships) is …