After a year of a seemingly endless closing and reopening cycle, it’s safe to say that no business owner would mind getting a little extra traffic these days. It’s time to make up for all that ...
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Social media is one of the greatest free gifts for business owners to take advantage of. But if you’re just getting started, navigating all the different platforms can be quite overwhelming. There’s an endless number of social media ...
It’s been a year, and the pandemic still doesn’t seem to be going anywhere any time soon. Its detrimental effects on small businesses are still being felt around the world. With huge losses in traffic and ...
Creating content marketing such as blog posts is one thing, but getting it seen by people who matter to your business is another. “If we build it, they will come” may have worked for Kevin Costner ...
It’s become commonplace to find social media icons on business websites that link to social networks where the company has a presence.But why should your site have them and what purpose do they serve?The answer can ...
LinkedIn, the social network designed for business use, is a perfect venue for B2B companies who wish to leverage the power of social media for marketing. Here are five ways to use the LinkedIn marketing most ...
6 Ways Social Media Marketing Provides Value for Oil & Gas IndustryThe oil & gas industry has largely been slow in adopting the use of social media as a communication tool. But those days are changing, ...
How business blogging can benefit your company. Well, years ago, I started business blogging before it became a business phenomenon. It was my way of sharing thoughts about online marketing from a first-person perspective. ...
Two perennial challenges faced by associations and membership organizations are member recruitment and retention. Implementing effective online marketing practices can help on both fronts.Here are 10 membership marketing ideas to set your organization on a path ...