The pandemic has had a profound impact on the way we think about healthcare. As we emerge from this global crisis, new healthcare trends are beginning to take shape. Groundbreaking technologies, treatments, and strategies are coming to light as a result of the pandemic, and are shaping the future of healthcare. Let’s take a look at six …
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As a healthcare provider, it is critical to stay up-to-date on the latest patient engagement trends.Patient engagement can be defined as patients who are driven to take the action needed to make wellness a priority, utilize preventive health services, and make healthy lifestyle choices.Keeping abreast of the trends that are increasing patient engagement is essential …
A blog is a powerful marketing tool for any business, but it can be especially useful for hospitals and other healthcare providers. This is because the medical field relies so heavily on education.Your patients are looking for answers to their medical problems, and a blog is a great way to provide them with the information they …
The following is a guest post written by Burkhard Berger.Burkhard Berger is the founder of Novum™. Follow Burkhard on his journey from $0 to $100,000 per month. He’s sharing everything he learned in his income reports on Novum™ so you can pick up on his mistakes and wins. It is a common fact that before …
The healthcare industry is constantly changing–especially in the past couple of years. Your patient personas have evolved along with it, making it incredibly difficult to keep up with the most effective marketing techniques that meet their latest wants and needs.In order to stay ahead of the curve, it’s important to find new and innovative ways to …
Are you leaving money on the table in your medical practice?Chances are, the answer is yes.If you’re not doing the following, you could be missing out on millions. Here are 5 ways primary care doctors are leaving money on the table.1. Billing Medicare’s care coordination and prevention codesYou could be leaving behind over $200,000 each …
In today’s increasingly competitive healthcare environment, healthcare brand awareness has to bring in new business. So how can you cultivate your hospital’s image in a digital world that makes it so easy for happy and unhappy customers to influence your brand reputation? It’s clear that traditional “healthcare brand awareness” (think logos, brochures, and event sponsorships) is …