Still struggling to get your leads up after the pandemic? You’re not alone. A lot has changed since 2020, including customer mindset and attention span. In order to survive in today’s market, you need to be creative, tech-savvy, and attuned to the ever-changing needs of today’s consumers. Of all the content forms available to improve your lead generation, video …
Perhaps this will help:
In order to be successful in today’s competitive marketplace, it’s essential to have a well-developed marketing plan that focuses on your key differentiators. When crafting your marketing strategy, you should aim to highlight those key differentiators in a way that will resonate with your target audience. The most successful B2B tech businesses are the ones who can …
If you try to sell everyone, you’ll sell no one. This is why learning how to find your target market of people with shared beliefs, interests, and demographics is so critical. Once you discover your target audience, you’ll be able to better tailor your content, products, and services to fit their needs–which in turn will help you …
Digital marketing has become an essential element in the success and growth of any company–whether B2B or B2C. There are many different digital marketing strategies you can implement, but today we’ll focus on five that have been proven successful in B2B companies:1. Assimilating on and offline marketingOne of the most important aspects of a successful B2B …
Something has to change. Your current lead generation strategy isn’t working as well as you’d planned, and now you’re looking to either redesign your website, create a new marketing strategy, or possibly both. But should you insource or outsource your marketing and web development? This will all depend on the timeline of your project, budget constraints, and whether …
There are many tools on the market designed to help you with your conversion strategy, but which conversion tools are best? At Bizzuka, some of our favorites conversion tools include: alert bars, exit pop-ups, and landing pages. Let’s dive into each.Alert barsAn alert bar, otherwise known as a hello or sticky bar, is a great and non-intrusive …
Everyone wants their website to be as successful as possible, but it can be hard to figure out where to start. Unfortunately, there’s not a one-size-fits-all solution for increasing your conversion rates. Most people focus on making sure their site loads quickly and properly, and that it doesn’t have any broken links or spelling errors. But this …
Did you know that gamification can help you increase your customer interactions by up to 40%? This unique and fun marketing strategy applies game-like components to non-gaming elements in order to engage users and improve their overall experience. Starbucks, M&Ms, McDonald’s, Coca Cola, and endless other popular brands utilize these strategies to engage their consumers. The reason …
In unprecedented times like these, everyone’s attention span is suffering. Your ideal customers don’t have the time or energy to sit around and read anymore. Fortunately, video marketing is the solution to not only capturing their attention, but also increasing your conversions. With social media platforms like Facebook and YouTube making it easier than ever to create and …
When hiring a digital marketing agency, there’s no one-size-fits-all approach. It’s important to find an agency that understands your unique business needs and goals. In this blog post, we’ll discuss some of the most important factors to look for when hiring a digital marketing agency that’s right for you.1. SizeContrary to popular belief, an agency’s small size …