Social media is a powerful tool for businesses of all sizes. Not only does it allow you to connect with customers and create brand awareness, but it can also be used to generate leads in a much more direct and personal way than cold calling. Today, we’re going to be looking at LinkedIn InMail in particular and …
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Are you having trouble getting more customers to buy from your website? If so, you’re not alone. Contrary to popular belief, marketing is no easy feat. You can get all the leads you want, but if you don’t know how to nurture them, it’s all for naught. The lead nurturing process is so much more than simply following up …
Are you looking to generate more leads for your business? If so, it’s important to track the performance of your lead generation metrics. This will help you determine what is and isn’t working, so you can focus your time and resources on the strategies that are most effective. Let’s take a look at eight of the most important …
Attracting high-level clients to your business can be a challenge. They’re usually very picky because they don’t have the leisure of wasting time making the wrong choices or shopping around. That being said, attracting these clients requires a precise and unique strategy. It all starts with learning how to identify who these people are and what …
There are many tools on the market designed to help you with your conversion strategy, but which conversion tools are best? At Bizzuka, some of our favorites conversion tools include: alert bars, exit pop-ups, and landing pages. Let’s dive into each.Alert barsAn alert bar, otherwise known as a hello or sticky bar, is a great and non-intrusive …
Everyone wants their website to be as successful as possible, but it can be hard to figure out where to start. Unfortunately, there’s not a one-size-fits-all solution for increasing your conversion rates. Most people focus on making sure their site loads quickly and properly, and that it doesn’t have any broken links or spelling errors. But this …
Google My Business (GMB) is one of the most important free SEO tools a business owner can use. When a potential customer searches for your company on Google, your GMB listing should be the first thing they see. That being said, this listing needs to be as optimized and as accurate as possible. The main goal of optimizing …
A lot of people see LinkedIn as a place to network and find potential clients or employees. In reality, it’s an underutilized lead generation tool which can be used to target B2B leads and increase your reach. In order to be successful with your LinkedIn lead gen efforts, you need to implement the following 5 strategies:1. Building …
Online lead generation is no simple feat. With so many businesses all competing in the same arena for attention, the content marketing space gets more crowded every day. That being said, it’s time to channel your energy into creating more captivating offers, bringing in relevant and valuable traffic, and optimizing your lead generation pathways. These 4 online marketing …
Facebook is one of the best lead generation tools on the market. This year, the app broke its own record by reporting $25.4 billion in ad revenue during the first quarter of 2021. This is a pretty impressive jump when compared to Q1 of 2020, when Facebook reported $20.7 billion in ad revenue. There’s a reason why this …